Digital Marketing - Using Technology to be More Human
For small business owners, competition is everywhere – online, offline, down the road, overseas.
Being online and using digital marketing is essential for any small business to stay afloat.
But the advantages a small business has to offer; personalised service, the human touch – are hard to offer over the internet.
This is where Digital Marketing comes into play. Digital marketing uses technology to be more human.
But Digital Marketing is more than Facebook and a Website. It’s Facebook, Instagram, SEO, Paid Search, Email, SMS, Websites, Chat. It is complicated and confusing.
For time poor small business owners, it’s hard to keep on top of it all, to know what to prioritise. A scatter gun approach is what usually happens.
We work with small business owners to get organised in their digital marketing. To work out what’s important in getting more sales and keep customers loyal. To be confident their digital marketing is working. We make digital marketing easy for small business.
Introducing - The Lifetime Value Method
The Lifetime Value Method is about keeping customers for life. Selling more, to more people, for longer.
Lifetime Value measures the TOTAL VALUE a customer brings to your business over time. It is the total amount they ever spend with you.
The 3 Parts of the Lifetime Value Method are:
Understand – know who your Customers are and their Journey to a purchase.
Connect – use relevant content and a variety of touchpoints to engage with customers in meaningful ways.
Personalise – use data and systems to send the right message to the right person at the right time.
If you are ready to get more sales and keep your customers loyal, let’s talk about how we can work together.
What other people say about working with us
Lifetime Value Test
Are you ready to sell more? Can you keep your customers loyal? The Lifetime Value test shows where you are strong and where you can improve to increase the Lifetime Value of your customers.
You will see how you’re performing when it comes to Understanding your customers, Connecting with them and Personalising their experience.
Complete the test to receive a detailed report, customised for your business, sent to your inbox.
More Sales Less Stress
The 3-Step Method to get MORE CUSTOMERS and INCREASE SALES using digital marketing.
This guide is for small business owners who want to get on top of current marketing strategies and techniques. People who know they need to move on from the basics of having a website and doing the odd social post or the odd email newsletter but are not sure how. And definitely don’t want it to cause more work or headaches.
It will give you practical tips you can start using today.
Join our FREE Facebook Group – Marketing Strategy for Small Business – to get tips, advice and your digital marketing questions answered.